Social-Media Zeichenzähler & Limits
Live-Zähler mit den exakten Grenzen für X/Twitter, Instagram, LinkedIn und TikTok.
Master Social Media Character Limits Table
| Platform | Asset / Placement | Max Character Limit | Mobile Cutoff / Best Practice |
|---|---|---|---|
| X (Twitter) | Standard Post | 280 chars | 70 – 110 chars (highest retweets) |
| Feed Caption | 2,200 chars | 125 chars (before "...more" fold) | |
| Profile Bio | 150 chars | Use 3–4 punchy bullet points | |
| Post Update | 3,000 chars | 140 chars (before "...see more" fold) | |
| TikTok | Video Description | 2,200 chars | 150 chars (keyword-rich for SEO) |
| YouTube | Video Title | 100 chars | 60 – 70 chars (avoids mobile cutoff) |
| YouTube | Video Description | 5,000 chars | First 150 chars appear in search results |
| Threads | Standard Post | 500 chars | 100 – 200 chars |
| Feed Post | 63,206 chars | 40 – 80 chars for organic engagement | |
| SMS Message | 1 Text Segment | 160 chars (GSM) | 70 chars if using emoji (Unicode) |
| Status Message | 700 chars | Keep under 200 for fast scanning |
Key Capabilities of Social-Media Zeichenlimits
12+ Platform Presets
Live counters for X, Instagram (Caption & Bio), LinkedIn, TikTok, YouTube (Title & Desc), Threads, Facebook, SMS, Pinterest, and WhatsApp.
Remaining & Over-Limit Badges
Instantly tells you if your text is within limit or by exactly how many characters you have exceeded the boundary.
Visual "Fold" Indicators
Flags mobile cutoff points (such as Instagram 125 chars and LinkedIn 140 chars) so your hook never gets buried.
One-Click Copy per Platform
Quickly copy your draft formatted and ready to paste directly into your social media management tool.
Fragen zum Wortzähler? Hier sind die Antworten
Do social media platforms count spaces in character limits?
Yes, unconditionally. Every major platform (X/Twitter, Instagram, LinkedIn, TikTok, YouTube, Threads, Facebook) counts spaces as characters. Always look at "Characters (With Spaces)".
Why does an emoji count as more than 1 character on social media?
In Unicode UTF-16 encoding, basic characters take 1 code unit. Complex emojis with skin tones or zero-width joiners (such as family emojis or thumbs up with skin tone) consume 2 to 7 code units, causing surprise character limit overages.
What is the "Fold" on Instagram and LinkedIn?
The "fold" is the cutoff point before a user must click "more" or "...see more". On Instagram, the fold happens around 125 characters. On LinkedIn, it happens around 140 characters. Putting your strongest hook before the fold maximizes engagement.
How many characters are in a single SMS message?
A standard SMS text message contains 160 characters in 7-bit GSM encoding. If you include even a single emoji or special character, the encoding switches to UCS-2 (Unicode), dropping the limit per SMS segment to only 70 characters.
How frequently are these social media character limits updated?
Our editorial team regularly reviews platform API specifications. Limits were last verified in September 2026.
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